Adverttu has been named in the highly respected Startups 100 index, a celebration of the UK’s brightest businesses demonstrating innovation, solid financial performance, tangible economic impact and the ability to scale.
Artjom Jekimtsev, CEO and Founder of Adverttu, said: “This is a landmark moment for us and the culmination of a collective effort from all our customers, drivers, partners, suppliers and team. Past Startups 100 members include some of the world’s highest profile startups and we are thrilled to join such prestigious company.”
The annual index is the longest running of its kind and celebrates fast-growth businesses across the UK. This year’s celebrants have a collective turnover of £650m last financial year with the same amount raised in investment.
The rankings are weighted on investment raised, turnover from the previous financial year, profit from the previous year and projected turnover for the next financial year. Startup 100 alumni include Revolut, eve Sleep, HelloFresh, Purplebricks, LendInvest, Deliveroo and Bulb.
The judges said: “With a savvy business model and a driven team, this startup is gearing up for a big future,” while taking note of Adverttu’s 17,000+ strong fleet, unique commercial model, data-driven technology and recently launched NHS Driver Volunteer Programme.
Other recent media appearances include op-eds in New Digital Age and CEO Today as well as an interview with Econsultancy where Adverttu’s founder discussed how the company powerfully blends together transit media, OOH advertising and technology.
The company’s listing can be found at https://startups.co.uk/startups-100/2020/89-adverttu/.
Adverttu, the fast-growing AdTech company, gets brands on the road with its automated transit advertising platform.
Businesses can cost effectively reach their target audience locally, regionally and nationally with Adverttu’s simple-to-use online platform. Full campaign simulation, accurate impression measurement, dramatically low £CPM and detailed targeting are some of Adverttu’s benefits.
Drivers can earn up to £150 per month, gain access to exciting rewards and perks and can turn their car into a money generating asset.
The company’s latest advancement is the ability to retarget anyone a branded car passes with complementary mobile and social advertising. This true one-to-one offline-to-online advertising is delivered in real-time with shadowfencing and automated programmatic advertising.